Our Team

Image of a man with a beard, wearing a trucker hat and button up plaid shirt with a smile showing he is a casual professional with confidence to help other businesses do well online.

Heath Emerson

CEO

With over 20 years of experience leading growth-focused organizations, Heath specializes in strategic development, operational excellence, and market expansion. Known for blending big-picture vision with disciplined execution, he has built teams and partnerships that transform ideas into scalable, results-driven solutions. At Pardinus, Heath sets the strategic direction and ensures the company remains agile, innovative, and client-centered.

His hobby outside of marketing is regenerative agriculture. He loves working the land and growing good food, too. When not gardening, he loves to bike ride. He’s also an avid USC football and Los Angeles Dodgers fan.


Meagan Emerson

COO

Meagan oversees day-to-day operations and driving organizational efficiency. With a 20-year background in operations management and performance optimization, she has led cross-functional teams through rapid growth phases while maintaining operational discipline in various industries ranging from social services, agriculture, and for nonprofits. At Pardinus, Meagan focuses on building scalable infrastructure, refining internal systems, and aligning execution with strategic goals, which includes the goals of clients.

Her hobbies include cooking ethnic meals and rare foods. She adores her two nieces, 8 and 14, and loves to create experiences with them included. This involves camping, hiking, and being outside. She also loves to write and study herbalism.


Shane Couto

CTO

Shane is the Chief Technology Officer at Pardinus, leading the company’s technology strategy and product development initiatives. With deep expertise in software architecture, emerging technologies, and secure system design, Shane has built and scaled high-performing engineering projects for over 15 years. Passionate about innovation and user-centered design, he ensures Pardinus’ technology remains future-ready, and aligned with your business objectives.

He loves to create videos and games on the side. You can find him researching strange phenomena, like the most bizarre places or species. Hosting dinner parties is a specialty, with a firepit, grilling, and shared laughter.


Our Story: What Makes Pardinus Real People

Mark Couto

Founder

The reason we got into digital marketing over 15 years ago, under the original name “New Age Marketing” in 2009, is because of one man, our founder, who deserves mentioning. We wouldn’t be where we are without him.

The late Mark Couto was the father of Meagan and Shane who left his job as a realtor to apply his knowledge of residential properties to online properties - your precious domain. Hiring on Meagan and Shane, and soon Heath, the four worked together to rank clients to the top of search engines and were more successful than they perceived would be.

Never selling, every client received was from a referral source. That’s how powerful this system works.

Until late September 2022, four days after Mark turned 66 years old, he passed suddenly in a car accident. Within 24 hours, Heath, Meagan and Shane stood together with a big decision ahead:

Do we all get jobs or do we keep this business going?

With digital marketing, time is ticking despite what wrenches life throws in. It was that quick realization that made Shane shout, “We can’t let our clients down. Let’s get to work!” And with the cheesiest high five in history, through tears and grief, they put their boot straps on.

Within the next 48 hours, the three of them booked calls to deliver the news to every client and gathered all data to see where Mark left off so no client missed a single beat in their ranking.

Fast forward three years and they are still here.

Pardinus is more than a business. This company represents a legacy this team won’t let go of.

We Want to Learn More About You. Let’s Get in Touch.